Posts Tagged ‘Smoking Cessation’

The electronic cigarette has been on the market for a few years now and has endured a turbulent introduction into society, despite manufacturers and distributors claiming them to be a less harmful alternative to smoking tobacco cigarettes.

Governments and health organisations appear to have fought tooth and nail to prevent the wide scale distribution of the e cig, first claiming the product was simply unsafe and later attacking the fact that they contain nicotine, which has of course proven to be highly addictive.

In the early days, many e cigarette distributors and companies, operating mainly on the internet, were marketing them as device to aid smokers to quit smoking and presenting them as a healthier alternative to smoking. Whilst the latter claims still seem to be relevant, (there don’t seem to be many people willing to suggest that the electronic cigarette is not at least a little less harmful than tobacco cigarette smoking) the language has changed to suggest the product is “less harmful”, rather than “healthier”.

Pernickety as this may seem, it’s a price that the e cig distributors have had to pay in order to stay in business, as it became simply unacceptable to market the product as a smoking cessation device or to use the word “healthier” regarding something that still contained addictive nicotine.

In many ways, like the warnings that are displayed on the packaging of regular tobacco cigarettes, so to the electronic cigarette branding is following suit, which is probably no bad thing. Likewise, websites promoting and selling the product should now display the relevant warnings clearly on the site.

Perhaps, ultimately, it’s the smokers themselves that have the loudest voices in this battle and the strongest hope of providing a victory for the electronic cigarette. Those smokers who have been bold enough in their search for something that may satisfy their cravings, yet possibly put themselves at less risk, have often in recent years found themselves knocking on the door of the e cig.

Many smokers who have chosen the e cigarette as an alternative to tobacco smoking have reported that they feel generally “really good” after making the switch.

Despite the struggle and opposition that this potentially remarkable product has faced, the electronic cigarette seems to be here to stay. In fact, the market seems to be growing rather than faltering and with many more distribution websites springing up, it’s not difficult to check them out for yourselves and draw your own conclusions.